Why We Gave Domus Inventum Its Own Telegram Account
12/08/2026 · 4 min read

One thing I've realised since launching Domus Inventum is that I spend surprisingly little time sitting in front of it. I spent a long time building Domus Inventum and Oraculum. The irony is that now they're live, I spend far less time sitting in front of them than I ever expected.
Some days I'm looking at property. Some days I'm meeting agencies. Some days I'm travelling. And some days, if I'm being completely honest, I just simply don't feel like opening another dashboard.
And, like most founders, a lot of the best ideas seem to happen when I'm nowhere near a desk.
The irony is that's often when you need information most.
As an estate agent, I've had buyers ask questions that I genuinely know the answer to, but in the moment you're caught slightly off guard.
"When was this built?"
"How many people have viewed this property?"
"Has there been much interest?"
Usually the answer is somewhere in your head. Sometimes it isn't. Either way, you don't want to guess.
So you do what every professional should do.
"Let me double-check that."
The problem isn't having to verify information.
The problem is that verifying it often means waiting until you're back in front of a computer.
That got me thinking.
Why was I always travelling back to the platform?
Why couldn't the platform come to me?
We Didn't Want Another Dashboard
The obvious answer would have been to improve the mobile administration panel.
But that wasn't really the problem.
Even on a fast connection, there are times when opening a feature-rich dashboard simply feels unnecessary.
Sometimes you're walking between meetings. Sometimes you're standing outside a property.
Sometimes your signal is just good enough to send a message, but not good enough to comfortably load a complex web application.
In those moments, I don't want another interface. I just want an answer.
So We Gave Domus Inventum Its Own Telegram Account
Recently, we connected Oraculum - our conversational intelligence layer - to a private Telegram account.
At the moment, it's used exclusively as an executive interface.
It's not for buyers. It's not for agencies.
It's simply another way for me to interact with the platform.
Today, that means I can ask questions naturally.
"How many visitors did we have yesterday?"
"How are today's analytics looking?"
"Did all the overnight property feeds complete successfully?"
"How many agencies are awaiting approval?"
Instead of logging in, navigating through several screens and finding the right report, I receive the answer as part of a conversation.
But This Is Really About Tomorrow
The more exciting part isn't what it answers.
It's what it will tell me before I ask.
As founders, we usually discover problems because someone contacts us.
An email arrives or the phone rings.
A customer reports something isn't working.
By that point, we're already behind.
My goal is to reverse that.
If a property feed fails overnight, I want Oraculum to tell me before the first agency notices.
If an integration stops working, I want to know before support requests begin arriving.
If something unusual happens with platform traffic, registrations or buyer activity, I want to understand it while it's happening, not hours later when I happen to open an analytics dashboard.
Equally, I don't just want visitor numbers. I want context.
How are users moving through the platform?
Which Invenio Guides are attracting attention?
Where are buyers dropping out of the enquiry journey?
Are agency registrations increasing?
Is there anything unusual compared with last week?
These are questions that help me make decisions, not simply report numbers.
A Different Relationship With Your Software
I suspect many founders have accepted something without ever questioning it.
We've accepted that information lives inside dashboards. Perhaps that's backwards.
Perhaps dashboards should remain the place where we analyse information, while conversations become the place where we access it.
The two aren't competing with one another. They're serving different purposes.
One is for deep work. The other is for staying connected with your business, wherever you happen to be.
Why I'm Sharing This
I'm not suggesting every business should build a Telegram bot, because they really shouldn't.
Telegram just happened to be the tool that suited us best in the moment.
The broader idea is much more important.
As founders, we spend enormous amounts of time optimising customer experiences, yet we rarely stop to optimise our own.
Removing just a few seconds of friction from a task you perform dozens of times each week adds up surprisingly quickly.
More importantly, it allows you to stay present with the people in front of you instead of mentally switching into "I'll check that later" mode.
Sometimes the biggest improvements don't come from adding another feature. Sometimes they come from making your business just a little easier to talk to.
And that is where Domus Inventum, and myself, flip the playbook.
Domus Inventum. Home, found.